On April 30, Mr. Wuzheng Yuan, celebrated Chinese television & film producer, appeared on the giant screen of Times Square and entered into the public sight, attracting countless attention and making his achievements known to everybody.
As we all know, Times Square is hailed as the “Crossroads of the World”, the landmark of New York City, the largest commercial circle and the gathering place of important merchants and celebrities across the globe. Boasting the “World’s No. 1 Screen”, the Times Square in New York is selective in featuring choice brands and elite figures. Mr. Wuzheng Yuan, who has received well-acclaimed recognition from his peers and audience by virtue of his tremendous success in the television and film industry, is truly worthy of this honor. This, in the meanwhile, heralds that the China’s television and film industry is taking the path of internationalization and television persons represented by Mr. Yuan are showing the world the elegance of China’s television and film art.
As an outstanding producer within the field, Mr. Yuan always proves himself with achievements. He lives behind the scene and devotes his dedication and professionalism to touching the audience with popular works. Mr. Yuan is proficient in resonating with the audience through his unique perspective and bring to them infinite reflection and affection both in his family ethics drama Halfway Couple, martial arts drama Big Shots or the war drama My Battalion.
Mr. Yuan’s works are successful in terms of ratings and word-of-mouth, for he will neither ignores the artistic value of the works for commercial value, nor unilaterally pursues artistic value at the expense of commercial value. In his view, with the ever blooming cultural industry, television persons should learn to round their ideas. For one thing, they should stick to their initial intention by offering high-quality art work to enrich the audience’s spiritual life, as well as communicating arts and improving their aesthetic appreciation; for another, they should take the initiative in understanding the law of business operation and enhancing the commercial value of their works without reducing the artistic value. “The artistic and commercial values of a works are compatible rather than mutually antagonistic as long as you strike a balance between the two. To put aside one of them and talk about the other is certain to hinder the sound development of the industry.”
It is precisely because of the equal emphasis Mr. Yuan has attached to his art creation that he has made such a brilliant achievement in the television & film industry. In today’s enormously enriched material life, the television & film industry has witnessed a rapid development and the number of works has emerged dramatically, offering audience with more options. However, the grotesque phenomenon appears in the industry: some of the works are desperately focused on gimmicks to attract the attention of audience, resulting in high ratings and box office, with poor word-of-mouth, low artistic value, and no art enjoyment and positive inspiration. Others are artistically plentiful with good reputation but dismal in the ratings and book office since they are unable to adapt to the current television business model. Striking a balance between the artistic and commercial value, Mr. Yuan’s works can get free from such problems. Each of his works can take into full account the artistic and commercial values, catering to the audience’s appreciation needs while fostering a healthier business model of television & film industry. Mr. Yuan, with his practical actions, spurned the bad practice of attracting audiences’ attention regardless of the artistic value and changed the status quo that excellent works are left unattended, thus giving those who concentrate on polishing their works a due return.
Mr. Yuan, by virtue of his perseverance and innovation, has made brilliant achievements and provided constructive ideas for the development of the television & film industry. Today, he not only receives stellar reputation in China, but is recognized in the television & film industry across the globe for his well-acclaimed works and considerable practice in combining the artistic and commercial values of TV dramas.
Over the past years, well-known television persons from all over the world have been boarded on the Times Square. Director, actors or producers, who have presented the audiences excitement, affection or made outstanding contributions to the development of television & film industry, have enjoyed certain international influence. The new generations of television & film industry represented by Mr. Yuan are striving to lead the Chinese television & film industry to go to the world and using creative ideas and excellent films and television drama to contribute to the development of film and television art.
It is expected that Mr. Wuzheng Yuan can produce even more drama works with both artistic and commercial values to show more people the profound Chinese film & television art and the endless charm of Chinese culture, while promoting the international development of Chinese film & television industry to render a more splendid spiritual feast.
Media Contact
Company Name: Globalnewsonline
Contact Person: JAN
Email: Send Email
Country: United States
Website: http://www.globalnewsonline.info/