On July 28th, 2017, Sunway Media held a new product launch in Los Angeles to release the North American version of Lingcod TV, marked Lingcod TV — the global Chinese video collection have formally marched into North America market. China Daily, World Daily, Phoenix TV and dozens of other medias and outstanding industry representatives was invited to witness this important moment.
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Sunway Media is the global leading Internet video operator, Lingcod TV, the global Chinese video collection overseas launched by Sunway Media, has gained rapid popularity by its strength of powerful content, worldwide Content Delivery Network (CDN) support, ultimate experience of Live Broadcasting and Video-On-Demand (VOD), multi-screen content operation since it is released in September 2016. With the “Lingcod TV Inside” strategy, the selected excellent Chinese video in Lingcod TV has been accessible to the end users from all over the world.
Sunway Media COO Mr Li Zhenning introduced the “content + platform + terminal + channels” commercial model of Lingcod TV at the event. That makes Lingcod TV a preferred brand of providing overseas Chinese video service. The one-stop platform management, massive VOD Chinese content storage, refinement operation ability based on big data, global-covered video distribution cloud, worldwide CDN deployment and other advantages of Sunway Media platform has impressed the guests a lot.
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Sunway Meida COO Mr Li Zhenning launched Lingcod TV version of North America
The North American version of Lingcod TV is the highlight of this event, it has been upgraded from content, payment method to sales model. In terms of content, it has reached a strategic cooperation with SMG’s BesTV to enrich the content by loading “BesTV” TV client. And a new Cantonese section is added to provide the users with high-quality copyrighted Cantonese content, which include TV series, movies, entertainments and channels. In terms of payment method, monthly payment and annual payment are provided. In terms of sales model, it is combined with online and offline channels, providing various of purchase choices for North American users.
In addition, the cases of multi-scenario Chinese video service provided by Lingcod TV have also been introduced at the event. At the end of 2016, Lingcod TV and WeChat have reached a strategic cooperation in overseas to provide over 140 million overseas WeChat users with Chinese video service via Movie&TV module on WeChat official account. In July 2017, Lingcod TV deeply cooperated with the European operator – Royal KPN to provide communication & data service and Chinese video service in the project of “KPN WeChat SIM Card”; And another project hosted on the WeChat platform, which providing Chinese video service to overseas travelers in hotel has also been launched in the United States as well.
Sunway Media have expanded the markets in southeast Asia, Europe and other countries since the implementation of globalization strategy layout in September 2016, The new product launch this time is a very important breakthrough for Sunway, which marked the formally marching into North America market. Sunway Media will work together with its partners to open up the market and provide high-quality Chinese video services to more users in North America.
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